Affiliate Marketing: A Powerful Way of Driving Traffic And Revenue

I’m honored to be speaking at nextMEDIA about Affiliate Marketing on Tuesday November 18th, in the CiRCA ballroom at 2:40 PM. I’ll be presenting strategies and tactics designed to get the most out of Affiliate Marketing programs.

Although mostly ignored in Canada by big advertisers, in the context of the economic downturn, Affiliate Marketing will come into its own and thrive by offering a lower-cost way of finding customers in tough times.

To explain, Affiliate Marketing is an innovative sales channel that trades online traffic and conversion for a commission on sales. It’s a critical part of the eCommerce ecosystem, and, you could say, the digital enablement of the word of mouth economy. In other words, something is for sale online, you recommend it, someone buys it, the merchant makes a sale, you make a commission.

In the US and the UK, advertisers (or merchants) are spending 10 to 15% of their online marketing budget on affiliate marketing and payouts to affiliates range from $250,000 to $500,000+ monthly. Sounds easy but it’s not. Only the top affiliates make a substantial amount of money.

Download the presentation on SlideShare. Please also see the nextMEDIA schedule for other interesting sessions.

5 Comments

  1. […] complete presentation available at Marina Mann’s website Possibly related posts: (automatically generated)Who can make it through Affiliate Marketing?Make […]

  2. Maria says:

    Hello Marina,

    Thanks! Great information and it explained. Yes you can earn a lot with Affiliate Marketing 😀

  3. After so many weeks I am able to find a blog providing good information about the affiliate programs. I am glad to see that there are still few persons on the internet who are NOT using auto blog posters. Creating a blog like yours and maintaining it are difficult tasks but you managed it. Ok! Come to the point. However, you have tried to give good information about affiliate programs but I am still against affiliate programs. I mean fault is not in the affiliate programs but in the people. They do not want to work hard and leave the programs after some time. Now, you might be thinking, if I am against affiliate programs then why I am here at your blog. Actually I am doing some sort of research on affiliate programs and when started reading your blog, I sticked to it and could not stop myself writing comment. I am not so much against affiliate programs, but my nature is a sort of experimenting. I keep on doing experiments for making money in new ways. If you visit my website, clicking on my name in this comment then you are bound to get amazed. If, I write more about my site then you will think that I am spamming and I do not want to get my comment considered as spam. So, again from the begining, you have done a very good job! Hard work is appreciated! Well done! Thanks for providing such a nice detailed information. Keep it up!

  4. Almost everyone that makes their income on the internet (even the millionaires) do so through affiliate marketing. Being successful in affiliate marketing involves applying the formula that makes other affiliate marketers successful. For instance, autoblogging. Autoblogging has been one of the least well-known forms of making money on the internet for quite some time… basically because it’s quite difficult to make a good auto-blog. Yet, when done right, it can provide you with a constant passive income with the only real work required being the setting up process. Video Marketing, and several other marketing strategies are all designed to drive traffic to your site, can be incorporated gradually in order to raise the position your site appears in the search engine results page when someone searches for a term related to your site. And yet, even this can be totally automated.

  5. Forrest Pap says:

    I actually have definitely been recently inside marketing or advertising for a many years and in addition my own teammate continues informing all of us that our company should certainly attempt (blank) voice broadcasting as some sort of method to help obtain potential customers. I personally basically find it difficult to trust that the idea basically performs. Everytime I personally end up getting one of these voice messages I typically hang up the phone instantly nonetheless this guy claims the fact it comes with a incredibly cheap strategy to crank out qualified prospects. I am nevertheless undecided nonetheless I’m sure that our other methods we have been making use of are just growing to be much more (blank) expensive.

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