Archive for February 2009

Better Branding Through Social Media Powered by Twitter

Posted on February 16, 2009, 11:05 pm, by Marina, under General, Marketing, Mobile, Social Media, Tactics.

The Social Media conversation is powered by Web 2.0 which is now effectively more popular than porn, it’s clear it’s not a fad. Social Media is a fundamental shift in the way we communicate. Brands that understand the importance of an intimate conversation with their customers stand to benefit with runaway growth. Online communities are [...]

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Top Gaining eCommerce Categories in 2008 (US)

Posted on February 2, 2009, 3:22 pm, by Marina, under Business, Marketing, Research.

The comScore 2008 Digital Year in Review is out. The report recaps a few trends in U.S. digital marketing for the year. “Online activity in 2008 largely reflected the economic crisis and the U.S. presidential election. Job Search ranked as the top-gaining site category for 2008, growing 51 percent to nearly 19 million visitors in [...]

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