Archive for June 2009

13 Mobile Apps that Work: Augmenting The Business Model By Innovating Utility

Posted on June 5, 2009, 12:31 pm, by Marina, under Application Development, Business, General, IT, Marketing, Mobile, Social Media, Strategy.

On June 7th, 2009, I presented “Mobile Apps that Work”  at nextMedia in Banff. Check out the presentation below. We’ve come a long way in mobile technology since Nokia introduced it’s first mobile phone in 1982. Today, we know every business needs a mobile application but not many marketers know how to make it work [...]

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