Posts Tagged ‘applications’

MobileMonday’s Best Mobile Campaign Awards – Tuesday September 8 @ 6pm

Posted on September 1, 2009, 10:06 pm, by Marina, under General.

On Tuesday September 8th, 2009 I’ll be MC’ing the MobileMonday Toronto Mobile Awards at MaRS- the first time event will showcase some great mobile applications in a “Dragon’s Den” format. It should be fun. REGISTRATION IS FREE http://is.gd/2Mq6u Finalists have been chosen to demo their mobile technologies, marketing concepts, discuss their key audience engagement measures [...]

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13 Mobile Apps that Work: Augmenting The Business Model By Innovating Utility

Posted on June 5, 2009, 12:31 pm, by Marina, under Application Development, Business, General, IT, Marketing, Mobile, Social Media, Strategy.

On June 7th, 2009, I presented “Mobile Apps that Work”  at nextMedia in Banff. Check out the presentation below. We’ve come a long way in mobile technology since Nokia introduced it’s first mobile phone in 1982. Today, we know every business needs a mobile application but not many marketers know how to make it work [...]

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