Posts Tagged ‘Music’

Arcade Fire’s New Interactive Film + The Magic Of Google Earth

Posted on September 3, 2010, 3:32 pm, by Marina, under advertising, Art, HTML5, innovation, Marketing.

Arcade Fire’s new musique video – We Used To Wait – come experimental interactive film may be an ad for Google Chrome and HTML5 but it’s also a glimpse of a cool future of interactive movie magic sans FLASH and a possible manifesto for Transmedia production. Before you begin the trippy experience at thewildernessdowntown.com you’re [...]

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Apple iTunes Changes Song Pricing And Removes DRM

Posted on April 8, 2009, 5:55 pm, by Marina, under Business, Conference, eCommerce, General, IT, Marketing, Mobile, Organization, Product Marketing, Social Media, Tactics, Youth.

Two big things happened at iTunes on April 9th, 2009. First iTunes unveiled three-tier pricing and ended their practice of selling individual songs for $0.99 each. Now customers will pay $0.69, $0.99 and $1.29 for songs. The price change is due to pressure from the record labels to increase their profit share and Apple’s firm [...]

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