Posts Tagged ‘wireless’

What’s The iPhone Opportunity For Your Business?

Posted on March 20, 2009, 12:02 pm, by Marina, under Application Development, Business, IT, Marketing, Mobile, Strategy, Tactics.

With consumer confidence down, consumer spending down, why bother spending money developing Marketing applications for the iPhone/iTouch? Well, ongoing research is demonstrating that brands that ignor iPhone application strategy for their products are, and will be,  leaving money on the table. In market research terms, iPhone users have now become their own “segment”. Not only [...]

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There’s 20 Million Mobile Phone Subscribers in Canada But It’s Not Enough

Posted on May 27, 2008, 5:17 pm, by Marina, under Business, General, Mobile.

More than 60% of Canadians have a cell phone, but Canada is still well behind the rest of the industrialized world in adoption. We still pay the highest rates for voice (calling) and the Mobile Web (Internet browsing, email, text messaging, picture messaging…). So What? We are missing out on numerous business, educational, entertainment and [...]

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